Lead UX Designer

About Us

Our mission is to dominate the betting and gaming industry on a global scale and we need the very best Tech talent to help us achieve this.

We recently migrated all of our customers onto our very own proprietary platform - so it's an exciting time to join us. With the help of our new platform, we're able to pioneer new products and drive more advanced, creative technologies. The result? Unrivalled experiences for millions of customers worldwide.

Betfred's Technology department is driven by innovation, and you'll be at the heart of unlocking our new platform's potential. So, if you want to help shape the future of betting and gaming, then it's to time to join us.

Job Purpose

Reporting to the Head of UX and Design, the Lead UX Designer will lead UX work on high-profile feature developments across all Betfred digital touchpoints, including web, mobile, and retail platforms. They will be a senior figure within the UX and wider product teams and play an active role in shaping effective product design process, while proactively identifying new product development opportunities.

Job Duties

• Play a lead Product Design role for high-profile projects across the Betfred digital landscape (web, mobile, and retail platforms). This will involve discovery work, insight gathering, concept development, and prototyping final high-fidelity outputs.
• You connect dots not only across product areas but also across wider business units to explore and uncover new or growing product opportunities.
• Provide creative direction and mentorship to junior members of the UX team, fostering a culture of creativity, high performance, and design excellence.
• Play an active role in critiquing and guiding team outputs and run effective and meaningful team workshare sessions to optimize outcomes.
• You are a highly collaborative individual involved in all aspects of the UX process as part of project delivery, including project setup, research, ideation, prototyping, and final high-fidelity design.
• Conduct user research and usability testing to gather valuable insights and feedback, improving the user experience based on data-driven decisions.
• Build strong relationships with the BI, analytics, and CRO teams to explore new opportunities and harness customer insights to drive design decision-making and strategy.
• Work closely with the Head of UX to identify improvements to team processes and approaches. You help embed these improvements and are a driving force in maintaining a strong performance culture within the team.
• You have broad industry knowledge and an active interest in UX and digital trends. You bring new insights to the team and encourage exploration of new methods, approaches, and creative stimuli in their work.
  

Knowledge, Skills and Experience

Essential

• Bachelor's degree in a relevant field (e.g., Interaction Design, Human-Computer Interaction, Graphic Design, or equivalent practical experience) - essential
• 10+ years’ experience including time within a significant creative agency or corporate UX team - essential
• You have worked in a lead or senior role leading high profile projects and have a strong portfolio of projects that have had a measurable impact on business performance.
• You are highly skilled in all aspects of UX process and software applications (Figma and Adobe Creative Cloud)
• You have extensive experience of conducting user research and of all common UX research tools and methods (Quantum Metrics, UserZoom, Userberry, Lean UX research methods)

What is in it for me?

• £65,000 - £80,000 per annum, depending on experience
• Flexi-time (start anywhere between 7am and 10am)

Be Rewarded:

• Earn Extra Rewards:Unlock bonuses and incentives to enhance your income.
• Secure Your Future:Build a nest egg with monthly pension contribution, helping you prepare for the future.
• Family Support:Access enhanced Maternity & Paternity Pay to help you prepare for new additions to your family.
• Refer and Earn:Cash-in on our 'Refer a Friend' programme – we're always looking for exceptional individuals like you!
• Peace of Mind:Benefit from a death in service benefit, though we hope you'll never need it.
• Save Smart:Enjoy discounts and cashback offers from a diverse range of high-street and online retailers, saving on everyday essentials and indulgences.

Get Recognised:

• Celebrate Longevity:Join our long-service recognition programme, honouring the dedication of our loyal team members throughout their careers.
• Peer and Manager Acknowledgment:Recognise and be recognised for your achievements, earning points redeemable with over 700 global retailers.
• Life's Milestones:Receive a gift to celebrate the birth of a baby, adoptions, and weddings, along with an extra day off for your wedding day.

Feel Valued:

• Always Accessible Healthcare:Benefit from a 24/7 virtual GP service for you and your family, ensuring prompt health answers that fit your schedule.
• Prioritise Mental Wellbeing:Utilise an independent service to identify and receive mental health support, including face-to-face counselling and self-help resources.
• Financial Wellbeing:Optimise your budget with our financial wellbeing package, offering real-time earnings tracking and early access to earned pay to help support you with unexpected bills.
• Savings Made Easy:Set up salary-based savings and earn a 5% boost through our savings scheme.
• Personalised Financial Guidance:Access one-on-one support from an independent Financial Coach.
• Comprehensive Assistance:Confidentially address life challenges through our Employee Assistance Programme, covering childcare, family matters, relationships, addiction, legal issues, financial concerns and more.
• Holistic Wellbeing Tools:Explore a wide range of resources for physical, mental, nutritional, and financial wellbeing through our Wellbeing App.
• Eye Care Benefits:Enjoy complimentary eye tests and contributions towards single lens prescriptions for VDU users.